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                <text>So you want to reuse digital heritage content in a creative context? Good luck with that.</text>
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                <text>Excellent blog post looking at the barriers to reusing open content in the creative industries.</text>
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                <text>V&amp;amp;A Images, the commercial image licensing unit of the Victoria and Albert Museum, had a difficult task: to generate profits through image licensing while also fostering the museum’s public and scholarly mission of providing access. In 2009, our study V&amp;amp;A Images: Image Licensing at a Cultural Heritage Institution (&lt;a href="http://sca.jiscinvolve.org/wp/files/2009/07/sca_bms_casestudy_vaimages.pdf"&gt;http://sca.jiscinvolve.org/wp/files/2009/07/sca_bms_casestudy_vaimages.pdf&lt;/a&gt;) focused on the challenges of operating an image licensing business whose sustainability model depends on monetising the same assets that are available for free. In part due to these challenges, the group expanded their scope in 2010 to include mobile app development in addition to content production, rights management and sales. Yet in 2011, with revenues not keeping pace with costs, the museum opted to disband the unit, retaining only the sales function.</text>
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projects, face problems with respect to the clearance procedures. Using the case studies as reference points, the report also identifies and outlines three models of content and permissions flows. This report also illustrates how identifying and building upon these different modes of copyright management can also contribute to the accomplishment of institutional goals.</text>
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            </elementTextContainer>
          </element>
          <element elementId="51">
            <name>Type</name>
            <description>The nature or genre of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2276">
                <text>Web site</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="43">
            <name>Identifier</name>
            <description>An unambiguous reference to the resource within a given context</description>
            <elementTextContainer>
              <elementText elementTextId="2277">
                <text>&lt;a href="http://openglam.org/open-collections/" target="_blank"&gt;http://openglam.org/open-collections/&lt;/a&gt;</text>
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            </elementTextContainer>
          </element>
        </elementContainer>
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    </elementSetContainer>
    <tagContainer>
      <tag tagId="26">
        <name>creative industries</name>
      </tag>
      <tag tagId="30">
        <name>cultural heritage</name>
      </tag>
      <tag tagId="27">
        <name>Open data</name>
      </tag>
      <tag tagId="8">
        <name>OpenGLAM</name>
      </tag>
      <tag tagId="20">
        <name>tool</name>
      </tag>
    </tagContainer>
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        <src>https://espace.okfn.org/files/original/206ab18e01c153b8a52f74cfc9e188e9.png</src>
        <authentication>3ceb5ba9d2eda2ed04ca6f8aef3e7f53</authentication>
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    <collection collectionId="2">
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        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
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            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
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                  <text>Reports</text>
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              </elementTextContainer>
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            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="2255">
                  <text>Reports that consider the reuse of open content and the challenges it poses. </text>
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              </elementTextContainer>
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          </elementContainer>
        </elementSet>
      </elementSetContainer>
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    <itemType itemTypeId="11">
      <name>Hyperlink</name>
      <description>A link, or reference, to another resource on the Internet.</description>
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        <element elementId="52">
          <name>Audience</name>
          <description>Who is the resource for?</description>
          <elementTextContainer>
            <elementText elementTextId="2468">
              <text>cultural heritage&#13;
funding bodies</text>
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        <element elementId="53">
          <name>Note</name>
          <description>Please include comment if resource is not fully openly licensed</description>
          <elementTextContainer>
            <elementText elementTextId="2662">
              <text>No license information available</text>
            </elementText>
          </elementTextContainer>
        </element>
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        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
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          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2460">
                <text>The Cost of Digitising Europe’s Cultural Heritage</text>
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          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2461">
                <text>A Report for the Comité des Sages of the European Commission. The purpose of this study was to conduct a thorough investigation of the costs associated with digitising different types of material in different types of cultural heritage institutions, in particular libraries, museums and archives in Europe. The objective: to arrive at a set of reasonable projected costs for the Digitisation of Europe’s cultural heritage.</text>
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            </elementTextContainer>
          </element>
          <element elementId="39">
            <name>Creator</name>
            <description>An entity primarily responsible for making the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2462">
                <text>Nick Poole, the Collections Trust</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2463">
                <text>November 2010</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2464">
                <text>PDF</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="44">
            <name>Language</name>
            <description>A language of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2465">
                <text>English</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="51">
            <name>Type</name>
            <description>The nature or genre of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2466">
                <text>Report</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="43">
            <name>Identifier</name>
            <description>An unambiguous reference to the resource within a given context</description>
            <elementTextContainer>
              <elementText elementTextId="2467">
                <text>&lt;a href="http://nickpoole.org.uk/wp-content/uploads/2011/12/digiti_report.pdf"&gt;http://nickpoole.org.uk/wp-content/uploads/2011/12/digiti_report.pdf&lt;/a&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="47">
            <name>Rights</name>
            <description>Information about rights held in and over the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2661">
                <text>Unknown</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
    <tagContainer>
      <tag tagId="50">
        <name>costs</name>
      </tag>
      <tag tagId="30">
        <name>cultural heritage</name>
      </tag>
      <tag tagId="49">
        <name>digitisation</name>
      </tag>
      <tag tagId="19">
        <name>report</name>
      </tag>
    </tagContainer>
  </item>
</itemContainer>
